Design Control

Design, whether it is websites, logos, furniture, or buildings, is a process which must be tightly controlled and overseen. In the setting up of an architectural practice, design control might oversee the work of other employees in ensuring all graphic aspects of the company, such as documents, drawing templates, and branding is of a high quality, and all consistent with one another and the company ethos as a whole. Design control is something that ensures the tasks carried out by each individual of the team are meeting the requirements set by the client or employer in order to achieve a successful outcome. Within the context of making a website and branding for Pacha Studios, design control will involve the careful reviewing of graphics and information to ensure it is coherent with the ethos surrounding cohousing and of a quality expected from an architectural practice. Particular colour schemes, fonts, watermarks, and logos will be used across company branding to ensure a consistent and identifiable approach to marketing and project development. The professionality of a scheme can be gauged from these indicators which tell us the reliability and efficiency of a company’s workflow. 

 

Attention must also be paid to any regulations surrounding the use of images, text, and graphics to ensure that no copyright is being infringed and thus avoiding plagiarism of other work. In the same way a building has regulations that might be diligently followed, the creation of a business must be done in an ethical and upstanding manner which does not put any members of the team into disrepute, which includes the avoidance of any offensive material or overtly outrageous statements and designs.